Happy Halloween and happy Friday!
Today, Matt demonstrates how to order SEO metadata with your content.
We’ve made it easy for you and your writer to work together to get the metadata you need for your SEO strategy.
From within the advanced order option area in the content order form, you will want to click ‘yes’ when it asks you if you would like metadata.
You can specify keywords, or leave it up to the writer to decide.
When your writer picks up your order, they will be presented with 3 fields.
Metadata Title- This section defaults to the h1 title of your order. It can also be customized based on your strategy.
Metadata Description- A best practice for metadata descriptions is anywhere between 150 and 160 characters. We’ve set the character limit to 156 to ensure there is no overage.
Metadata Keywords- As previously mentioned, you can decide whether you’d like to provide these for your writer, or, you can leave it up to the writer to decide what best fits.
Once the writer has returned the SEO metadata and content back to you, you can export the content in HTML or as a CSV file.
If you have questions about this feature, feel free to leave a question in the comment box on this post, or contact your client account manager at any time.