Strategies for Navigating Google’s SGE

Strategies for navigating Google’s SGE – with Crowd Content’s CEO Carlos Meza and iPullRank’s Demand Generation Manager Garrett Sussman.

Key Topics:

  • What is Google’s Search Generative Experience
  • The Challenges of Optimizing for SGE
  • SEO Strategies for Adapting to SGE
  • Future Outlook: Preparing for the Rollout of SGE


Garrett Sussman
Demand Generation Manager


Garrett leads demand gen at iPullRank and has worked in marketing for over fourteen years across several disciplines including, content marketing, demand gen, and SEO. He’s interviewed every major SEO for the Rankable Podcast and hosts The SEO Weekly.

Carlos Meza
President & CEO

Crowd Content

Carlos is a guiding voice in an SEO and content creation industry brimming with turbulent growth. As CEO of Crowd Content Media, Inc., a leading content writing platform, Carlos has leveraged his past experience as a technology executive, engineer, and corporate financier to bring innovative end-to-end content creation solutions to SMBs and enterprise clients around the globe — delivering high-quality, scalable products through the marriage of human talent, technology, automation, and artificial intelligence.