Inverted Pyramid Layout

Inverted pyramid layout refers to placing your most important information at the beginning of your writing and your least important information at the end.

This technique is used in journalism, and it is useful for blogging as well. The inverted pyramid helps in the following ways :

  • gaining readers’ attention
  • making readers interested enough to read your whole post
  • providing valuable information even if your readers don’t read the rest of the article
  • being easily able to cut any unnecessary sentences
  • improving your keyword prominence

To use this layout effectively, outline your ideas in an inverted pyramid before you start writing.

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