Dynamic landing pages are often the X-factor that takes a solid digital marketing campaign from good to fantastic. But efficiently producing enough of them without sacrificing quality can be a real challenge — this is where AI landing page builders come in.
Today’s AI landing page creation tools leverage emerging artificial intelligence tech to significantly speed up the process of producing stunning pages, saving you time and effort in the process. They also make your production routine more efficient by reducing the potential for human error and bridging any possible design or copywriting limitations.
The individual benefits AI landing page builders bring to the table vary from tool to tool, but some key examples to keep in mind include:
- Features like A/B testing tools to optimize layouts and smart copywriting assistants to craft compelling headlines and CTAs
- Help creating or fine-tuning written copy
- Seamless integration with your existing digital marketing stack
Whether or not you decide to make AI part of your ongoing strategy, making multiple landing pages part of the mix is always advisable. Doing so significantly boosts search engine visibility while giving your conversion rates wings, and using AI wisely is one way to take the hassle and tedium out of the process.
However, it’s also crucial to understand that while AI tools like landing page builders are genuine game-changers, they should always be approached as tools. Even the best AI-generated content requires a round of human-powered editing, fact-checking, and polishing to ensure accuracy, proper brand messaging, and alignment with your long-term business goals.
Why AI Landing Page Builders Are Game-Changers
Putting together even one high-converting landing page that successfully drives traffic and converts visitors frequently takes hours, even for experienced marketers. Producing multiple pages, each as efficient as the last, naturally takes even longer.
Today’s cutting-edge AI technology streamlines this process by speeding it up, removing the guesswork, and saving you a fortune in time and money. Here are some key examples of how.
Automation
As any experienced digital marketing professional already knows, automating repetitive tasks changes the game entirely. An AI landing page builder saves you time and reduces the likelihood of human error by automating tasks like image optimization, filling pages with content, swiftly inserting keywords, etc.
Effective personalization
In 2024, audiences expect more from the content they consume than thin, generic information, landing pages included. They want relevant, personalized content that feels on-target when it comes to their needs and goals. AI builders bridge this gap by analyzing user behavior and suggesting appropriate improvements.
Dynamic variations
The more landing pages your campaign calls for, the harder it becomes to keep each one as distinctive and engaging as all the others. AI helps facilitate the different variations on a theme that you need for your campaign to be truly successful.
Improved efficiency
Whether you’re working solo or with an entire marketing team, the right AI tools fill in the gaps in expertise. They allow you to create high-performance landing pages without needing specialized skills in design, copywriting and layout. You can achieve awesome results without being a design or marketing expert.
Helpful insights
AI page builders often offer users additional insights into each page’s efficiency. Instead of crossing your fingers, publishing your page, and hoping for the best, these tools offer predictive analytics and performance suggestions to help you optimize future performance.
Naturally, it’s not impossible to create high-conversion landing pages without AI. But adding AI to your workflow can make it easier to accurately personalize your user experience and make your pages more engaging. When brands make consumers feel valued and understood, they earn sales and win customers.
Top AI Landing Page Builders on the Market
AI is red hot in 2024, and getting hotter by the second. As a result, there are numerous page builders and helpful tools on the market today, making it tough to choose the right option for you. Check out our comprehensive AI landing page software comparison round-up below for a closer look at some of today’s best, most widely trusted options.
Sitekick
Superlative
Best for businesses of all types and sizes
Intro to the builder
Sitekick’s biggest claims to fame are its speed and versatility. Designed to serve businesses of various sizes and types, Sitekick leverages cutting-edge automation tech to produce stunning landing pages that are both aesthetically pleasing and fully optimized with conversions in mind.
Pros and cons
Sitekick’s user-friendly interface makes it easy to customize the tool to suit your needs. You can customize your dashboard and analytics tools to better match your business goals and preferences. It also integrates seamlessly with popular platforms like Mailchimp, Google Analytics, Shopify, and WordPress.
However, some users report having issues using Sitekick on older devices or with niche browsers. It’s also less focused on key digital marketing factors like SEO, website accessibility, and website performance than other options may be, so you’ll want to adopt additional measures to cover those bases.
Special features
What features set Sitekick apart from the rest of the options out there? Let us count the ways:
- One-click landing page creation lets you create your next page in just seconds.
- Conversion is front and center thanks to high-performance design, development, and copywriting options.
- Sitekick users get ongoing access to DALL-E 3, which means endless original AI-generated images that are just right for your pages.
- Integrated AI is the result of high-level training on over 1,000 top-performing landing pages for maximum results.
Pricing
At the time of this posting, there isn’t a free trial available. However, Sitekick offers three different pricing tiers, the better to suit a wide range of businesses. Monthly rates come in at $20 for the Basic package, $49 for Pro, and $99 for Agency.
What we’ve heard
“Sitekick has helped me save time and money,” says Andy Matthews of Nicely Network. “I’m able to quickly build great-looking, conversion-focused landing pages with just a few clicks of the mouse!”
Use case and best practices
Sitekick’s interface is fairly foolproof, even if you have little experience creating landing pages. Additionally, you can maximize the quality of your initial results by accurately describing your product or service in detail. It’s also a good idea to further polish and refine your copy via a human touch to ensure accuracy, tone, and flow.
Headlime
Superlative
Best for easy customization
Intro to the builder
Featuring a user-friendly drag-and-drop system, Headlime is a solid choice for would-be landing page designers who want to create genuinely unique landing pages regardless of their skill level. Think hundreds of pre-built templates, stunning fonts, and unique features to help your page stand out.
Pros and cons
Headlime goes beyond simply helping you generate compelling copy with AI to fully integrating it into an optimized HTML template. The extensive range of available templates and customization options takes the guesswork out of helping your pages look sleek, original, and unique. You can also try Headlime out for free when you sign up for a trial.
One possible drawback is that Headlime operates on a credit-based system for individuals and smaller businesses, which may not suit everyone. There are also only two tier options to choose from with a significant price difference between them.
Special features
What features help Headlime stand out and make it a particularly solid choice? Here are some examples:
- A streamlined algorithm-based interface ensures all generated copy is properly personalized to suit your audience.
- The highly user-friendly editor lets you drag and drop various elements to create unique designs, choose from a wide range of colors, select unique fonts, etc.
- Headlime’s AI is designed with conversion in mind.
- The page builder is ultra-fast, choosing and optimizing ideal templates based on the provided product description in just seconds.
- Besides the landing page builder, Headlime offers a document generator and an AI blog assistant.
Pricing
Headlime offers two different user tier packages — the individual package for $59 per month or the business package which scales starting at $399 per month based on number of users. You can try either package on for size before committing via a free trial, with no credit card necessary.
What we’ve heard
“A fantastic little gem,” says speaker and author Robin Good regarding his Headlime experience. “It truly does what it promises.”
Use case and best practices
Headlime isn’t just great at taking the hassle out of generating beautiful, effective web pages in instants. It can also help you give important portions of your content some pop. Be sure to try out the headline generation option for some eye-catching ideas, as well as all of the customization choices.
Unbounce
Superlative
Best for boosting conversions
Intro to the builder
Unbounce is true to its name with a strong focus on maximizing conversions and lowering bounce rates. It accomplishes this by routing web visitors to the most appropriate of your landing pages for their needs. Features like personalized recommendations, popups, and sticky bars make the creation process easy, too.
Pros and cons
Unbounce is ideal for marketers looking to improve user experience (UX) thanks to features that ensure mobile responsiveness, a simple A/B testing option, and various personalization approaches. It also comes equipped with a suite of highly effective conversion tracking tools.
However, prospective users should be aware that split-testing options are only available via the higher tiers. There are also monthly conversion limits to consider. Some users report minor alignment issues between the standard and mobile versions of the builder, as well.
Special features
The following are just a few examples of features that set Unbounce apart for those looking to build fantastic landing pages with AI:
- You can easily create proven standout page features with Unbounce, including pop-ups, sticky bars, and similar options.
- Templates are industry-optimized to maximize results and make getting started easy.
- Dynamic text options let you adjust the copy of your landing pages to better match with the search terms that bring in visitors.
- A/B testing takes the guesswork out of improving your pages over time.
- Advanced copywriting tools let you expand and remix content, in addition to generating it.
Pricing
You can try Unbounce free for fourteen days, making it a great option for those looking for the best free AI landing page builders. From there, you can choose from four different pricing tiers. Monthly fees are $79 for the Build tier, $149 for the Experiment tier, $249 for the Optimize tier, and $649 for the Concierge tier.
What we’ve heard
Nick Heim of Hotjar reports a major jump in new users after integrating Unbounce into the company workflow. “We’re getting 60-70 new users per month as a result of Unbounce popups,” he says.
Use case and best practices
Get the most out of Unbounce’s exceptional potential for boosting conversions by taking full advantage of its customization tools. Creator recommendations guide you through the building process step by step, regardless of your skill level. Take advantage of the A/B testing feature to help ensure all of your pages are measuring up to their full potential.
Canva
Superlative
Best for builders who need a free option
Intro to the builder
Canva is a long-time favorite among bloggers, marketers, and content creators everywhere for its user-friendly selection of design tools. These include a free AI landing page builder that simplifies processes like building newsletter audiences or showcasing key products.
Pros and cons
Canva’s unparalleled popularity is largely due to its ease of use and low learning curve. Creating landing pages is simple, intuitive, and easy to facilitate via mobile devices, making it a great choice for content creators and marketers who frequently work this way. There are plenty of dynamic, beautiful design options to explore for various purposes, as well.
However, Canva may not be the best fit for marketers in search of an advanced SEO-forward option. There are also limits to what Canva can accomplish when it comes to important factors like web responsiveness and advanced optimization.
Special features
Thinking of giving Canva a shot at helping you generate your next collection of landing pages? Here’s a closer look at some of the key features you can look forward to exploring:
- Choose from a free catalog of thousands of customizable templates.
- You can easily use Canva to put together a stunning color palette based on any image — perfect for matching branded assets you already have.
- Canva is extremely share-friendly with lots of tools for exporting and distributing content.
- Access a wide range of free imagery, icons, graphics, and other visual assets with Canva.
- You can use Canva to customize tables, charts, and similar features with ease.
Pricing
Canva users have four different pricing tiers to consider. The first is the free tier, which is available to single users. When you’re ready to upgrade, monthly rates for additional tiers shake out to $14.99 for Canva Pro, $15.99 per person for Canva for Teams, and a case-by-case pricing system for Canva Enterprise.
What we’ve heard
“Canva has become our one-stop shop,” says Expedia Group’s own Molly Martin. “Just being able to be in one centralized place and grab a logo, photo, or template is incredible.”
Use case and best practices
Canva is terrific for creating landing pages that blend seamlessly into your ongoing approach to branding. Be sure to take advantage of options like the color palette creator to ensure your creations make it clear your brand is behind them. Experiment with additional features to add elements like video, vectors, icons, and textures for added creativity.
Writesonic
Superlative
Best for high-quality written copy and headlines
Intro to the builder
Marketers looking for an AI landing page builder that can handle copy like a champ are great candidates for Writesonic. Top-tier text-generation tools take the confusion out of generating options like dynamic headlines, calls-to-action, feature-benefit breakdowns, and pain point-focused copy.
Pros and cons
Writesonic is truly impressive when it comes to AI-generated copywriting. Not only can it help you generate amazing headlines, conversion-focused calls-to-action, and well-structured copy, but you can also adjust voice or style and seamlessly integrate target keywords into generated text. It’s also a great tool for content creation teams due to its collaborative features.
But as effective as Writesonic is on the copy front, it’s somewhat limited when it comes to other advanced editing features, especially as compared to other options on the market. Some users also say it has a steeper learning curve than average.
Special features
Need a closer look at some of the individual features that make Writesonic such a popular choice in 2024? Here are a few examples to consider:
- Writesonic guarantees 100% original content
- It can create everything from blog posts, to advertising copy and dynamic meta descriptions.
- Summaries are also easy to create, thanks to a one-click article summarizer feature.
- Need to adjust existing copy to better suit your needs? Try the text expander to flesh out or otherwise lengthen your copy.
- Choose from a wealth of content-generation templates designed for optimizing website copy, social media content, product descriptions, blog posts, standalone articles, and ads.
Pricing
Writesonic features a good range of usage tiers and pricing options, so there’s truly an option here for everyone. (Different tiers grant access to different Writesonic features.) There’s a free tier available for single users who’d like to try it on for size. Monthly fees for additional tiers are $15 for Chatsonic Pro, $20 for Individual, $30 for Teams, and custom case-by-case pricing for Enterprise.
What we’ve heard
Writesonic’s Wall of Love is full of testimonials from happy customers who love it. Verified Writesonic user Kevin Mooney loves the quality level of Writesonic’s output and says, “The AI sometimes generates better ideas and writes better than me.” Other users praise the product for its impeccable grammar, accuracy, and versatility.
Use case and best practices
Writesonic is best used to help out with copy-focused landing pages and features, like headlines, meta descriptions, basic blog posts, and advertising copy. It can also help with overcoming writer’s block andgenerating new content ideas.
For best results, consider adding Writesonic to a broader workflow that also includes page design tools and professional copy editors who can help add a human touch to your content.
Take Your AI Landing Page Builder Results to the Next Level
In 2024, it’s safe to say that AI tools are more than just a fad or a passing trend. This is revolutionary technology capable of making brands and marketing teams significantly more productive while also helping them maximize creativity.
Top AI landing page builders like Sitekick, Headlime, and Writesonic help compensate for knowledge gaps and democratize the ability to create genuinely stunning landing pages that convert. Comparing AI landing page builder features and pricing before pulling the trigger on a purchase ensures a choice you’ll be happy with.
However, pages that rocket to the top of key search engine results pages (SERPs) should also pass through the hands of expert human copy editors to guarantee high quality, pinpoint accuracy, and consistent brand voice. The key to succeeding with AI isn’t to treat it as a replacement for human creativity but to leverage it to make talented human creators more productive.
Don’t have a full-time copy editor on the payroll? Let Crowd Content’s copy editing team take your AI-generated content and transform it into something absolutely unstoppable. Take the next step, learn more about our trusted copy editing services today, and treat your online presence to the polish it deserves.
