Moving the Needle: How to Make A Press Release Newsworthy

Whether your business is a single-person startup or a multinational conglomerate, at some point you will need a quality press release. From a maxed-out crowdfunding goal to new must-have product or service, press releases are a simple, cost-effective way to get the word out about your good news. Press releases date back to the ancient […]

5 Tips for Optimizing Your Press Release

You have taken the time to put together a well-written press release, but aren’t getting the results you were hoping for. What could have gone wrong? One possible reason for the lack of readership could have something to do with the fact that it hasn’t been picked up by the search engines. There are plenty […]

How to Find the Newsworthy for Your Press Release

When writing (or ordering and buying a press release) a press release, a common mistake is to treat it just like an article. In fact, press releases are not like articles in form, structure, components or even in the end goal. A press release is there to publicize an event, a company, a project or a […]

The Secret of Writing a Press Release that Actually Gets Read

In today’s world, lots of information is disseminated via social media. This is a platform for the type of person that wants to know that things are happening, but doesn’t want details. But there is also a type of person who wants to be informed. For this type of person, a press release is a […]

A Guide to Writing a Great Press Release

At one point in time, a press release writer only needed to post a well-written press release in a few conspicuous places to effectively reach their target audience. Today’s consumer is highly selective with how and where they receive information. By understanding the different attributes of a press release, as well as how to market […]

What Every Press Release Writer Must Know

Press releases have been a cornerstone of public relations since their inception nearly a century ago. While they have always received a great deal of criticism, they remain one of the most effective tried and true ways to produce results. As a press release writer, you have the responsibility of creating awareness of a new […]

Crowd Content Releases Powerful Content Marketing Platform for Businesses

Over the last 6 months, the team at Crowd Content has been listening to feedback from the content creation world. We’ve heard from existing clients, would-be clients, and writers, all telling us what they need to execute successful content strategies. We’ve taken this feedback and infused it into the brand new Crowd Content – a […]

The Complete B2B Content Creation Guide

With more and more business revenue driven by leads that are generated online, the focus on B2B content creation has intensified. Smart companies realize that relevant, useful information draws potential customers into the sales funnel. While content creation for consumers—B2C—might garner more attention in the marketplace, a strong B2B content creation strategy can produce quantifiable, […]

Content Repurposing: How to Make the Old New to Drive SEO

Reinventing the wheel is a waste of time, and most people agree with that sentiment. But what about improving the wheel? There’s a reason the owners of show cars and collectible vehicles put the time and elbow grease into making wheels shine. That little bit of sparkle can mean the difference between a blue ribbon or an […]

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