Good content marketing requires a good writer. Great content marketing requires a good writer with access to good content marketing resources. Conveniently, if you know where to look, most of these resources are available free online. If you aren’t using the following content marketing resources in your marketing, you should start now.
Fre.sh
This free website application will allow you to track what is trending on the internet. Use this resource to keep your marketing blogs fresh with trending topics.
Topsy
Topsy is similar to Fre.sh, except that is searches social media sites for trending content. This resource is better used to keep your social media campaigns engaging.
Piktochart
Infographics are an effective way to increase engagement of your content marketing. Piktochart is one of the best online resources for making high quality infographics.
Many Eyes
Many Eyes offers the ability to make a plethora of charts or graphs. This isn’t as flexible a tool as Piktochart, but it is a better tool if you only want to analyze data.
Social Crawlytics
This is a critical tool for any business in a competitive market. It will automatically search competitor websites and reveal what content they are sharing. Use this tool to avoid getting left behind the competition.
Visual Thesaurus
Visual Thesaurus is a great resource for updating your blog. It provides word chains to help inspire new ideas that are conceptually linked to previous content.
Memegenerator
Memes are one of the most effective ways to creating an engaging message on social media. Use this simple tool to create interesting memes that will market your content.
Wikimedia Commons
Visual content helps improve engagement with your audience, while lowering your bounce statistic. Wikimedia Commons is the best source of free pictures on the internet.
Icon Monstr
Sometimes a digital icon makes a better impression than a picture. When you want to add an icon to your marketing content, Icon Monstr has thousands available.
Polar
Polar allows you to easily add polling to social media marketing campaigns. It works best with Google+, since the company just partnered with Google, but is effective for almost any social media.
Edith Whitley says:
Thanks Mickey. I will be checking these out, especially when I’m strapped for ideas.
Earl Dotson says:
Being strapped for ideas can produce some pretty desperate feelings. It’s good to know in a time like that you have resources you can turn to.
Carys Canan says:
Thanks for this post, Mickey. No fluff, all substance. This is the kind of “content” you cut or copy and save. Easy-to-uses resources that make us better at what we do!
melissann says:
I totally agree. This is definitely something worth copying and pasting to my clipboard for future reference.
Georgia Potts says:
Yes, I love how succinct this is. All info, no transitions or wasted paragraphs.
MShawn Wright says:
Great list of valuable resources for marketing.
Myra Michaels says:
Mickey, I have never heard of some of the sites that you recommend above, and I do appreciate learning of resources that will benefit me as a writer. The learning process is time consuming, but it is essential to continue to grow and be of better benefit to our customers. Thanks for your good continuing advice!
Georgia Potts says:
Polar is definitely interesting. People love to take polls, but perhaps more importantly, you can gauge the wishes of your target audience through the use of polls.
Earl Dotson says:
I can’t afford to pay for images (not yet anyway), so Wikimedia Commons is a great resource for me. This article makes we want to check out these other resources as soon as I finish writing this. Social Crawlytics seems so useful in keeping tabs on your competitors it’s almost hard for me to believe it’s legal.
melissann says:
Even if you can’t pay for images, sites such as bigstockphoto offer a photo of the week for free that you can use. They offer some pretty good stuff once in awhile, so it’s worth checking out.
melissann says:
Now THIS is a great list of resources. As I continually write content all. day. long., this is going to be very helpful in coming up with new ideas.
auntieemily says:
I am late seeing these, but what great tools. Thank you.