Keeping up with SEO is the marketer’s biggest challenge, so it can be daunting to decide which resources will work best when finding the newest, most reliable SEO updates.
Luckily, there are five sites that are “must follows” for all marketers trying to stay in the know with SEO.
1. Google Webmaster Central Blog
Of course, Google tops the list of helpful SEO sites. Many marketers keep tabs on this blog, because it is THE source for every single one of Google’s advice and updates.
Additionally, Google will often include tutorials on using updates or tools on this site. However, as it is Google-centric, there are rarely updates on anything that isn’t Google.
If a marketer is searching for any non-Google related information, this site is not the right resource.
2. Google Webmaster YouTube Channel
Yes, Google has a YouTube channel. This is quite convenient for the visual learner or marketers who need to listen to information while working on simultaneous projects.
There are a ton of how-to videos here, as well as videos including Google staff answering customer questions.
The latest news won’t be here, but any Google marketing issues can be unraveled on this site. Marketers often use this site to discover how changes and updates will affect them, and how they should proceed for the future.
3. Moz Blogs
If a marketer is in the SEO community, Moz is a well known name. This site includes four separate blogs for marketers to gain a wealth of different information from different resources. The blogs are divided as follows:
YouMoz: This is a blog from the SEO community. Any marketer, or writer, can submit articles. The Moz team must approve the article, and if its popularity soars, it gets moved to the official Moz blog.
Moz Blog: This is the main blog on the page. The blogs feature figures and facts from authorities in the SEO industry, and reports or announcements are usually found. It provides information and updates fast on a wider variety of SEO topics.
Dev. Blog: This blog is geared toward developers, and always gives deeper information directed toward this crowd. A separate section for developers is nice, as this crowd has a hand in SEO, but won’t always use the same terms as marketers.
Rand’s Blog: This blog is the opinion-based section of the website. Analysis and opinion of the industry is the main idea here.
4. Search Engine Land
This blog has no Google affiliation, yet it remains among the most popular SEO blog in existence.
Some of the highest leaders in the SEO industry write for this blog, and everything is included, from Bing changes to Google updates.
Case studies can be found here, as well as a full portfolio of the most impressive SEO information. Publication happens often, keeping marketers constantly in the know.
5. Search Engine Journal
This blog is multi-author, giving readers options in a wider variety of topics. The writer’s pool is impressive and knowledgeable, creating a go-to, trusted online resource.
Inside information and breaking interviews are not unusual here, which keeps the site popular. Authors respond to user comments, and shares on social media are rampant.
There are other sources for SEO knowledge, but starting with these five will keep marketers in the loop where others fall through the cracks with misinformation.
What do you use as your SEO resource?
